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Men
Race-proven kit from Castelli, Assos and Universal Colours, curated so what's in stock is what we'd choose to ride in ourselves.
Women
The same technical standard as the men's range, engineered specifically for women, from base layer to race-day kit.
Gravel
Off the beaten track and back again, mile after endless mile. This is exactly what gravel riding was made for.
Triathlon
Every stride, every split, every second counts. Gear built for the training and the race day that follows.
Accessories
The marginal gains that add up, drivetrain care to power data, curated from the brands mechanics actually reach for.
NEW Garmin Enduro 4 Solar GPS Smart Watch
Ultra performance GPS smartwatch with extreme battery life.
Castelli AW26
The Perfetto layering system, windproof and water-resistant, built for the days when the forecast can't make up its mind.
Universal Colours Bundle
Bundle a jersey, pair of shorts and baselayer and save 20%, plus get the base layer free.
Alé AW26
Klimatic thermal fabric and packable wind layers, built in Italy's Veneto to adapt as the temperature drops through the ride.
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Latest Guides
Best Winter Cycling Jersey 2026
As the mercury drops, the right cycling kit becomes the most important performance factor. The search for the best winter cycling jersey is about more than just finding an extra layer; it’s about securing a garment that regulates temperature, wicks sweat, and keeps you visible. Find out more
Best Winter Cycling Shoes 2026
At Sigma Sports, our buying team seek out the best winter cycling shoes to keep riders out and about throughout the year and they have flagged the key features to look out for and their picks for this winter. Find out more
How to Choose Running Shoes
Whether you are planning on starting small or training up for your first marathon, running shoes are the most important thing to consider when choosing your kit. But why choose a technical running shoe over a comfortable athleisure shoe? Find out more
Best Winter Cycling Socks 2026
A good pair of winter cycling socks can make all the difference to your next ride. Explore the Sigma Sports top picks for the colder months to keep your feet warm. Find out more
Best bike lights 2026
Whether you're riding around city streets, in the countryside or off-road, this guide to bike lights will tell you all you need to know so you can stay safe. Find out more
Garmin CIRQA vs Garmin Watch: Which Is Right for You?
Should you choose the streamlined CIRQA Smart Band or the greater functionality of a Garmin watch? Find out more
Cervelo Soloist vs New Cervelo Soloist Road Bike
Following its successful reintroduction in 2022, Cervélo has now unveiled a completely redesigned Soloist for 2026. Find out how does the new Soloist compare to the outgoing model. Find out more
Pinarello Dogma X vs New Dogma X
Pinarello has never treated the DOGMA X as a traditional endurance bike. Since its launch, it has been designed to bridge the gap between the uncompromising race-focused DOGMA F and the comfort expected from an endurance platform. So, how does the new DOGMA X compare to its predecessor? Find out more
Sigma Sports Shop Online or In-Store
Premium Bikes, Cycling Apparel & Triathlon Kit
Visit us online or in store at Hampton Wick, Oakham, Letchworth or Wilmslow. Explore our bike shop and find a comprehensive range of road and gravel bikes, components, apparel, accessories and triathlon kit from the leading brands in endurance sports.