AHEAD OF THE CURVE

We're cheating the wind, fuelling for success, and looking fly doing it in July's edition of Ahead of the Curve. Cervelo have updated their era-defining P5 TT bike, we've got stylish new jerseys from MAAP, sunglasses from KOO, and a new way to guarantee you ace your pre-ride fuelling with Chia Charge.

Stay Ahead of the Curve with massive drops from some of cycling’s best-known brands.

Cervelo P5 Triathlon Bike

Cervelo P5 Triathlon Bike

The Cervelo P5 is a pure speed machine, crafted to push you from Point A to Point B at maximum velocity. Equally adept at Kona or the Tour de France, the P5, when paired with Reserve’s new 77/88 wheelset, is 5 watts faster aerodynamically than the world-beating outgoing model. 

The P5 features cutting-edge fit options and can accommodate up to 34mm tyres. The basebar is lower to reduce CdA, but possible stack has increased, while varied storage solutions cater to triathletes' nutritional needs. 

The new one-piece front end simplifies adjustments, increasing stack adjustability by 40mm. Wider, thicker armrests and pads improve comfort and control, while the new fastback seat stay design reduces vertical stiffness by 22% for a buttery smooth ride. The epitome of speed and efficiency, the P5 will be available in four different builds.

From £8,900

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KOO Demos Sunglasses

KOO Demos Sunglasses

We’re delighted to welcome KOO and their highly distinctive technical eyewear to Sigma Sports. At the core of KOO's mission is a commitment to designing and manufacturing cutting-edge products, entirely in Italy. KOO’s Zeiss® lenses deliver exceptional visual clarity and durable eye protection, whether you're climbing Alpine heights or tackling a muddy cyclocross. 

KOO’s Demos Sunglasses, featured here in the colours worn by Team Red Bull - BORA - hansgrohe at this year's Tour, are the ultimate all-rounders. Suited to the demands of both road and trail, the Demos offer performance eyewear for every adventure. The single-wrap lens provides a wide panoramic view, ensuring you never miss a thing. Lightweight with anti-slip MEGOL inserts and an adjustable nose piece, these sunglasses ensure superb grip and comfort. The Zeiss® Anti-Reflective Technology eliminates reflections, enhancing contrast and reducing eye strain.

£179

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MAAP Privateer Pro Short Sleeve Jersey

MAAP Privateer Pro Short Sleeve Jersey

MAAP's Privateer Pro Jersey collection is inspired by those that put down maximum effort. In the heat of the race, in the early break and the late split. More importantly, the fabrics and design have been painstakingly selected and placed to enable you to be the one making the difference, and putting in the effort.

The ultra-lightweight, performance-driven jersey unites moisture-wicking technology with breathable fabrics and a compression fit. The micro-perforated textile ensures optimal airflow, while excellent breathability keeps you fresh and dry. MAAP's signature Pro Fit, with long sleeves, a low-profile collar, and a silicone rear hem gripper, offers a streamlined silhouette for optimal aerodynamics.

£160

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Trek RSL Aero Water Bottle and Carbon Bottle Cage

Trek RSL Aero Water Bottle and Carbon Bottle Cage

At Sigma Sports, we are thrilled to see the return of the full-blown aero bottle. In this age of marginal gains and prioritising aerodynamics, the potential increase in aerodynamic efficiency just from redesigning the humble water bottle can be a bit of a game changer.

We’re all familiar with the deep tubes of dedicated aero bikes. With Trek’s RSL bottles, you can replicate the properties of deep aerodynamic shapes without the weight penalty. Weighing the same as a standard racing bottle and carbon cage, these bottles allow you to transform climbing bikes into full aero rigs and add even more speed to your aero bike. 

The RSL bottles work best with Trek’s new Madone Gen 8 race bike but have been tested with a comprehensive array of modern race bikes, improving the aerodynamics of them all.

£90

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Chia Charge Pre-Charge Instant Fuel Oat Drink

Chia Charge Pre-Charge Instant Fuel Oat Drink

Modern options for on-bike fueling are superb. Pre-ride, however, while the old favourites still have their place—we’re not knocking your trusty bowl of porridge—there is a bit more guesswork and a bit less portable convenience, especially if you want to avoid using your on-bike fuel pre-ride.

Chia Charge has the answer. Their Pre-Charge Instant Fuel Oat Drink delivers 34g of carbohydrates in a 50g portion mixed with 250-300ml of water. Use one or two portions in the hour before exercise for a sustained energy release across your ride.

Powered by superfuel chia seeds, exceedingly easy to digest, and with a delicious golden syrup flavour, this is a vegan and gluten-free pre-ride breakfast in a bag. Or lunch, or dinner—Pre-Charge is always ready.

£32

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