Get set for Black Friday 2023 with savings of up to 60% at Sigma Sports from 20th November. We have a host of unmissable offers from some of the biggest brands and the most desirable products.

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Pas Normal Studios Logo

Clothing - Save up to 60%

Holding off on that wardrobe refresh? We may just have the opportunity you need to get kitted out in the hottest threads. Whether you are partial to the sophisticated and understated tones of Universal Colours, want to freshen up your kit collection with a little Pas Normal Studios or are looking to invest in some technical apparel from cycling clothing experts MAAP, with huge savings to be had, you can ensure your cycling ensemble is on point this season. Make sure to check back to shop and save up to 60% on clothing in our Black Friday sale.

Accessories - Save up to 50%

Treat your bike to a new set of luggage, illuminate your winter rides with a set of lights or enhance your training with a power meter. For one day only we will have a whole heap of savings on accessories. With brands such as Garmin, Shokz and Wahoo, to name just a few. Make sure to check back to shop accessories and save up to 50% in our Black Friday sale.

Specialized S-Works Evade 3 Helmet

Helmets and Shoes

We can’t wait to lift the lid on our helmet and shoe offers this year, with a wide range of budgets and needs catered for in our Black Friday sale. Should you opt for off road or tarmac based adventures, we have brands such as DMT, Lake and Specialized in our sale, guaranteed to make those rides all that more enjoyable. Check back to explore our helmet and shoe offers in our Black Friday sale.


Make a splash with a brand new wetsuit this coming season. There is no better time to get prepared for those open water swims or bucket list triathlons. Featuring brands such as Orca and Zone3, ensure you check back to browse our wetsuit offers in the Sigma Sports Black Friday sale.

Vel front wheel

Wheels and Parts - Save up to 50%

Treat your bike this Black Friday and save on pedals, handlebars, wheels and lots more. For those looking to improve comfort out on the bike, we have a range of saddles, at jaw-dropping prices, while for the data driven cyclists, our power meter deals are not to be missed. Featuring some of our favourite brands, including Vel, Zipp and Speedplay, check back to shop and save up to 50% on wheels and parts in our Black Friday sale.

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