Cervelo

The Canadian brand Cervelo build some of the fastest road and triathlon bikes in the world. Launched in 1995, Cervelo has quickly risen to become one of the most sought-after brands in the peloton with a name that is an amalgamation of the Italian word for brain; cervello, and the French word for bike; velo. Cervelo's S3 and S5 models are all-round road machines, with Tour de France and monunment wins to their names, that offer elite performance and geometry adjustable to suit a range of requirements. Those looking for a performance bike for other disciplines, be it track, time trials or triathlons, are also well catered for.